InvestedInstead

1 January 2003 · Procter & Gamble Co.

Olay Regenerist moisturiser (P&G)

The drugstore moisturiser that beat luxury brands in blind tests. P&G's answer to the prestige market.

You bought the product

$18.99

Launch price, Jan 2003

You bought the shares instead

$136

Valued 6 Nov 2026

Return on the launch price
7.15×
Annualised
8.6%
Years held
23.8