InvestedInstead

6 April 1998 · Pfizer Inc.

Pfizer Viagra (single 50mg tablet)

The fastest-selling drug launch in history at the time.

You bought the product

$10.00

Launch price, Apr 1998

You bought the shares instead

$23.54

Valued 9 Sep 2026

Return on the launch price
2.35×
Annualised
3.1%
Years held
28.4