InvestedInstead

6 April 1998 · Pfizer Inc.

Pfizer Viagra (single 50mg tablet)

The fastest-selling drug launch in history at the time.

You bought the product

$10.00

Launch price, Apr 1998

You bought the shares instead

$23.44

Valued 18 Sep 2026

Return on the launch price
2.34×
Annualised
3.0%
Years held
28.5